Price
Tella's pricing lists Pro at $13 and Premium at $19 per user per month, billed yearly; monthly billing costs more. There's a free trial, but no free plan. Premium adds a custom domain, removes Tella's branding, and exports at 60 fps. AI editing runs on credits: 3,000 a month per user on Pro, 6,000 on Premium, with top-ups for sale.
Dolly is free with no time limit (exports up to 1440p with a 2-second end card), €5 once for Lifetime and €19 once for Pro. A five-person team on Tella Pro pays $780 a year at the listed price; five Dolly Lifetime licenses cost €25, once.
Two ways to work
Tella records your screen and camera as separate tracks and puts the editing in the browser: you switch layouts per clip, add backgrounds and zooms, cut with AI, and share a link. That's great for teams that work in one shared place on any computer.
Dolly keeps everything on your Mac. You record with ⇧⌘2, and when you stop, the zooms are already on the timeline, your cursor is redrawn and smoothed, and the recording sits on a designed background. Captions, voice clean-up, title, summary and chapters are all made on your Mac, so nothing is uploaded unless you choose Get link.
Recording: teleprompter and more
Both have a teleprompter. Dolly's sits under the menu bar near your camera, scrolls at a speed you set in words per minute, pauses when you pause, and never appears in the video. Dolly also lets you draw on screen while you record (⇧⌘D): pen, highlighter, arrow or box, fading after a few seconds.
Sharing
Tella is link-first, with analytics that show who watched and where attention dropped off. Dolly links are newer: Get link puts a short link on your clipboard in under a second, with comments at a moment, reactions, a transcript, chapters, a password or expiry, and insights (views, average watched, a drop-off curve) without cookies. They're free during the beta. Dolly doesn't tell you by name who watched, and has no team library.